Wikipedia, an online encyclopedia which is well known for delivering information for free to people all around the globe. It is one of the most extensive collections of knowledge ever put together. An estimated number of fifty thousand pages are created on Wikipedia on an everyday basis and the platform covers almost everything known to man relating to every field.
Lately, it can be observed that Wikipedia has not only been popular for being a source of reliable information but it has also become famous amongst the business world as a tool for content marketing. The clever use of the platform has made Wikipedia one of the most influential tools for engaging target audiences for business organizations all over the world. Many business owners, like you, have now been observed to be thinking about how to make a Wikipedia page for my company and how to use it for the benefit of my business?
The most important thing that most business owners fail to see is that they will never be able to use a wiki page for their advantage if it doesn’t gets approved. So, for all those people or business organizations who want to make good use of wiki pages they need to take care of these key elements that will help the chances of their wiki pages to get approved.
Key Elements for the approval of a wiki page:
Every Wikipedia page needs to meet certain standards before it can become an official part of the platform. Failing to meet these standards a wiki page will get rejected when going through the official screening process done before a wiki page becomes a part of the platform. This screening process is based on a few important elements that every wiki page needs to have if it is to make it through the screening process. Some of these important elements are as follows:
Following the guidelines: When writing or creating content for a wiki page one must ensure that they have written the content according to the guidelines and policies defined by the platform. It is one of the most important elements to get a Wiki page approved. The list of these guidelines and policies to write for a wiki page are present on Wikipedia and one should be familiar with them if they don’t want to get their wiki pages rejected.
Avoid promotion: Business organizations all over the world are using wiki pages as a means to engage their target audiences. There are many who forget that Wikipedia was a platform that was always intended to be a source of information and knowledge for people and not a platform for advertising or promotion. Even though businesses have been using wiki pages for their benefit but they need to make sure to keep any promotional content out of their wiki pages if they want their wiki pages to be a part of the official platform. It is imperative for businesses to understand that they can only market themselves using wiki pages in an indirect way. Straight out advertising and promotion will get their wiki page rejected.
Neutral content: The content or information provided on any of the wiki pages is based on facts. No opinionated or biased information can be found on Wikipedia this is because it is one of the most important elements that is needed to get a Wikipedia page approved. On many occasions a wiki writer might get biased and use a tone that might reflect their inclination towards a certain theory or a school of thought but doing this will get the wiki page rejected. Every wiki page and the information provided on it must be free of any biases and opinions to be able to give a true account, biased information is classified as either false information or tempered information that is not acceptable for a platform like Wikipedia.
Conflict of interest: When creating a Wiki page about yourself it is very important to have that wiki page created by someone else so that you can avoid rejection for your page. Due to “conflict of interest” policy the platform dose accept such pages and one must choose other ways to get such pages created.